Daily Archives: March 24, 2023

Inspired scores deal with Aristocrat through NFL licence

Gaming provider Aristocrat Gaming announced today that it had chosen Inspired Entertainment to launch a new “virtual sports experience” for football fans through the company’s licensing agreement with the National Football League (NFL).

The NFL-themed virtual sports games will allow fans to bet on teams as they compete in simulated games. Aristocrat said that users will be able to wager with many of the options that they are already familiar with including money line bets, over/under total score and total touchdowns.

According to the business, the virtual sports games will include NFL imagery such as the NFL shield, the logos of all 32 teams, heritage team marks, AFC and NFC Conference logos, as well as the Super Bowl logo.

“Through Inspired, this NFL licence expansion into virtual sports presents a ground-breaking entertainment option that’s never been done before,” said Aristocrat CEO Hector Fernandez. “As part of our overall NFL strategy, we are thrilled to tap into the global ap..

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Mississippi sports betting handle continues to decline in February

Sports wagering handle in Mississippi fell again in February, with the US state reporting a month-on-month and year-on-year decline.

Consumers spent $39.8m betting on sports during the month, down 2.7% from $40.9m in the same month last year and also 30.4% lower than the amount wagered in January this year.

In terms of revenue, this reached $3.1m, which was 63.1% higher than $1.9m in February of 2022 but 39.2% behind the $5.1m generated in January.

Read the full story on iGB North America

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GiG secures Maryland and Pennsylvania licences

Gaming Innovation Group (GiG) has secured an online sports wagering operator licence in Maryland and a full interactive gaming manufacturer licence in Pennsylvania.

The solutions provider said the new licences would allow it to build on its existing presence in North America, with the group already active across New Jersey and Iowa, as well as in Ontario in Canada.

GiG will initially use its Maryland licence to launch the Crab Sports brand in the state, with plans to go live in May this year. Maryland’s online gambling market opened in November and currently features eight mobile sportsbooks.

Read the full story on iGB North America

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ARC acquires Arabian Racing Organisation, signs Ascot rights deal

Arena Racing Company (ARC) has completed its acquisition of the Arabian Racing Organisation (ARO) and signed a four-year rights agreement with At The Races (ATR) and Ascot racecourse.

ARO is the only Arabian Racing Authority in Britain, and operates with the support of the British Horseracing Authority.

As part of the acquisition, ARO CEO Genny Haynes, racing operations manager Willie McFarland and ARO official photographer, media and PR Debbie Burt, will remain in charge of delivering the published 2023 fixture list. The fixtures will cover a programme of Arabian races that will take place on British racecourses.

“We are delighted to confirm this deal with ARC, who have been fantastic supporters of ARO for a number of years, with the majority of our races run on ARC racecourses,” said Haynes. “ARO is now in a position to develop new commercial revenue streams, with the aim of developing the sport’s profile within the UK.

“The future of our Arabian Group races is now secure, and ou..

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