Kindred Archives

January 30, 2024

Kindred pens expanded partnership with Stats Perform

Kindred Group has secured an expanded strategic partnership with Stats Perform, allowing it to access additional data and statistics for sports betting.

Under the deal, Kindred can utilise the full RunningBall and Opta product suite from Stats Perform. This includes a range of real-time official sports data feeds and statistics.

Kindred said the additional content will improve players’ experience when betting on sports via the Kindred Sportsbook platform. It added the expanded deal will ensure a “frictionless” in-play betting experience.

RunningBall from Stats Perform delivers official in-play sports data feeds. Meanwhile, the Opta brand focuses on player statistics across a range of sports.

Kindred’s director of sportsbook Andreas Reimblad said that the partnership will set new standards in sports betting.

“This collaboration is a testament to our unwavering commitment to building the Kindred Sportsbook platform with the best data available on the market,” Reimblad said.

“We f..

May 10, 2023

Kindred launches new platform in New Jersey

Kindred has announced that its proprietary tech platform is now live in New Jersey, which the business said provides it with a “richer” set of analytics and data.

The New Jersey Division of Gaming Enforcement (NJDGE) gave final approval for the platform’s launch earlier in the year. Kindred is currently active in the New Jersey gaming market through its flagship Unibet brand.

The company described the new platform as an “important” step in rolling out the enhanced offering throughout all its gambling services in the US.

Kindred said the platform improves the customer experience through customisable and personalised content and products and gives Kindred access to better analytics and flexibility. The company added that this will allow the operator to create a safer environment for its consumers.

Kindred enhanced platform live in New Jersey

Kindred CEO Henrik Tjärnström said he was “proud and grateful” of the product the business’ team had created.

“However, the true winners are o..

April 20, 2023

Kindred enters Washington State with Swinomish Tribe

Kindred Group has expanded into the Washington State market by launching the first phase of its partnership with the Swinomish Tribe.

Under the agreement, Kindred will roll out a retail operation at the Swinomish Casino & Lodge, in line with a wider, six-year deal announced in October last year.

The first phase of the sportsbook launch covers Unibet branded kiosks and over-the-counter sports betting, with further developments to include a Unibet sports betting lounge, due to launch later this year.

Read the full story on iGB North America

April 18, 2023

Kindred approved to launch proprietary platform in New Jersey

Kindred Group has secured final approval from the New Jersey's Division of Gaming Enforcement to launch its proprietary gaming platform in the US state.

The roll-out, Kindred said, would improve flexibility and performance through a richer set of analytics and data, as well as give Unibet customers in New Jersey an enhanced experience where products and content can be better tailored.

Kindred added that the new platform would cater for its wider, safer gambling approach in accordance with local needs and requirements.

To read the full story visit iGB North America

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Tag: Kindred