Daily Archives: January 12, 2024

Sportradar and Asian Football Confederation renew integrity partnership

Sportradar has signed an extension to its long-term integrity partnership with the Asian Football Confederation (AFC).

The renewed integrity deal runs from 2024 to 2027. This will take the partnership between Sportradar and the AFC, which began in 2013, to 14 years.

Sportradar will continue to work with the AFC on a wide range of integrity matters. This will include a joint effort to tackle issues, such as match-fixing, in Asian football.

In addition, Sportradar said it will utilise new technologies to further improve integrity in Asian football. This will include artificial intelligence and machine learning.

The renewal was agreed last night (11 January), in the eve of the 2023 AFC Asian Cup in Qatar.

AFC hails “strategic” evolution of Sportradar relationship

The AFC president, Shaikh Salman bin Ebrahim Al Khalifa, welcomed the extended deal. He said the partnership has already helped clamp down on match-fixing in football across Asia.

“For the past 10 years, Sportradar has be..

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