Daily Archives: January 10, 2024

Maryland breaks sports betting handle again in December

In December Maryland set a new sports betting handle record for the second consecutive month, with players spending a total of $559.9m (£439.6m/€510.6m).

The December total, including promotional bets, is 1.7% ahead of the previous Maryland record of $550.7m in November. It is also 17.1% ahead of the $478.3m bet in December 2022, the first full month of legal online betting.

Of this total, some $541.7m was bet online, representing 96.7% of all bets. This included $19.7m in free promotional wagers. The remaining $6.2m was spent by players betting at retail sportsbooks across Maryland, with $32,146 in free bets.

Turning to revenue, overall taxable win in the state was $62.3m in December. This was 49.8% up from $41.6m in November but 26.7% behind $85.2m in December 2022.

Mobile betting generated $60.1m in hold, with retail’s contribution at $2.3m.

After accounting for $19.8m in promotional wagers, monthly revenue stood at $43.2m. The December figure was more than double November’s $2..

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Road to ICE 2024: Sports betting advertising coming under fire

On the road to ICE, iGB will prep you for the biggest show of 2024 with this new series covering the latest developments since 2023's show.

2024 is set to be an intriguing year for sports betting, particularly when it comes to advertising, where operators’ marketing is set to come under more scrutiny than ever before.

This will be particularly prominent in the United Kingdom. The culture, media and sport (CMS) committee recently called for a reduction in sports betting advertising to protect children.

The white paper, published in April 2023, intended to outline how gambling should be regulated in the UK. However, it received criticism for its lack of measures on how to tackle advertising. The CMS committee is pushing for more to be done in 2024 than was outlined in the white paper.

Pressure to reduce sports betting advertising could also prove a common theme across Europe this year. France, Belgium and the Netherlands all took steps in 2023 to reduce the amount of visible gam..

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Georgia sports betting bill returns to senate

A bill seeking to legalise sports betting in Georgia has been recommitted to the US state’s senate.

Senate Bill 172 was submitted in Georgia in February last year by State Senator Bill Cowsert. It went up against a rival bill, HB380, that also sought to regulate and legalise sports betting in the state.

The bill made it as far as a third reading in the senate. It was shelved in August but has now returned as sponsors seek to push through the bill and launch legal wagering.

The latest version of SB172 is very much unchanged in its core goal. Measures set out in the bill are near enough identical to last year’s version, with proposals covering matters such as licence fees and tax.

No limit on licences issued in Georgia

SB172 comprises several licence types, with each having different fees. The Georgia Sports Betting Commission would oversee the awarding of licences.

A type one sports betting licence covers wagering through an online sports betting provider. This would command an..

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