Daily Archives: April 11, 2023

Betfred to sponsor the Oaks and the Derby at Epsom Downs  

In a three-year deal, Betfred has announced it is to be the new sponsor of the Oaks and the Derby at Epsom Downs.

The operator will also sponsor two other races over the two days of the Derby in June, however these are yet to be determined. Betfred notes that this is the first of a series of announcements regarding the partnership to be released in the forthcoming weeks.

Betfred has previously been involved in British racing as the sponsor of a number of racing events, including the Cheltenham Gold Cup from 2012 to 2015, as well as the Group One Sprint Cup at Haydock Park.

Betfred founder Fred Done said he was “immensely proud” to be sponsoring the races.

Done said that “for me, the Derby remains the greatest flat race in the world”.

“When you look at some of the horses and characters that have won this great race, Sea-Bird, Mill Reef, Nijinsky, Sir Gordon Richards, Lester Piggott and Frankie Dettori, it has an amazing history, and I am delighted to become a part of it for at l..

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Sportradar extends with college sport’s Big Ten Network

Sportradar has renewed its partnership with Big Ten Network to power its OTT platform B1G+ until the end of the 2024-25 college athletics season.

The two-season extension will see Sportradar collaborate with Big Ten Network to enhance the user experience for fans of one of the premier collegiate conferences in the US through additional front-end experiences that also include the integration and visualisation of sports data.

Additionally, Sportradar is continuing to provide Big Ten Network its technology and data-driven OTT solutions to manage the B1G+’s OTT backend and frontend – including web, mobile and connected TV apps – UX/UI design, as well as third-party integration.

Big Ten Network originally selected Sportradar to support the relaunch of B1G+ in summer 2021, delivering live streams of Big Ten Olympic sports, video-on-demand of basketball and football games and school-specific channels allowing fans to focus on content from their favourite team, for one of the premier colleg..

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IGT extends betting partnership with Rhode Island Lottery

International Game Technology (IGT) will continue to provide its sports betting technology to Rhode Island Lottery for a further three years.

IGT PlaySports, along with its commercial partner William Hill US, powers state-wide mobile sports betting via the Sportsbook Rhode Island app and sportsbook locations at Bally’s Twin River Lincoln Casino Resort and Bally’s Tiverton Casino & Hotel.

Mark Furcolo, Rhode Island Lottery director, said: “As one of the first US lotteries to launch sports betting, Rhode Island Lottery is very pleased with the successful programme we have built over the last five years, backed by IGT’s world-class technology and William Hill’s operator experience.”

To read the full article, visit iGB North America

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US: Gaming “significantly” more diverse than workforce

A new report by the American Gaming Association (AGA) has revealed that the gaming sector is “significantly” more diverse than the US workforce as a whole.

According to the trade association, 61% of employees in the gaming sector are racial minorities compared to 52% of the broader hospitality industry and 42% of the total US workforce.

This comprises the 23% of those working in hospitality coming from Hispanic backgrounds, and the 19% who are black, both of which is above the total US workforce in general, and in line with the hospitality industry in specific. The 14% of employees who are of Asian descent means that the group is over-represented in the sector at around twice the national average.

The gaming sector is now “significantly” more diverse than both the hospitality sector and the US workforce as a whole

“Consumers, policymakers and investors are raising their expectations for all businesses on how they contribute to society beyond the bottom line,” said AGA president an..

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