Online gambling solutions provider GAN has announced the launch of its Coolbet brand in the Mexican market.
Operating in collaboration with a locally licensed partner, the brand went live earlier this week and has been customised to offer localised betting options to players in the country.
Mexican consumers can wager on events such as the 2023 Mexico Open, MLB Mèxico, Copa Libertadores, Copa Sudamericana, Recopa Sudamericana and Formula 1 motor racing.