Online sports betting Archives

October 4, 2022

Following the numbers on free-to-play

There’s no shortage of businesses in the free-to-play space, but Tally’s focus on data – perhaps influenced by its top executives’ time spent outside of gambling – makes it stand out. Fresh off a $4m funding round led by Acies Investments, Daniel O'Boyle speaks to CEO Brad Vettesse and COO Rupert Huelsey about the business.

There are some tried-and-tested business models for free-to-play betting-related games to bring in money without taking any real bets.

Some products offer paid unlockables, such as features or extra credits, which players can use real money to access.

Brad vettesse

Others exist as as entertainment in itself, usually used as a way to keep players coming back to betting sites, acting more as a piece of acquisition or retention software for operators.

But perhaps not enough attention has been given to the typical business model of most free-to-use products and services these days: gathering customer data.

So, is this type of data still a mostly untapped reso..

October 3, 2022

MaximBet continues US expansion with Indiana launch

Carousel Group-operated MaximBet has gone live in a second US state by launching in Indiana.

The brand will operate online gambling in Indiana using technology from Kambi Group and White Hat Gaming. MaximBet will leverage Kambi’s betting solutions, while its White Hat Gaming partnership covers a full-service online gaming platform and PAM solution, including proprietary technology such as in-house cashier and traveling wallet.

“We’re unwavering in our commitment to bring sports fans the greatest sports betting experience in the world, and that starts with premium content and a world-class betting environment,” MaximBet founder and chief executive Daniel Graetzer said.

Graetzer added that the launch in Indiana sets the path for expansion in other states including Iowa, New Jersey, Pennsylvania and Ohio, as well in the Canadian province of Ontario.

This will be made possible via Carousel Group’s partnership with Caesars Entertainment, a 10-year deal under which MaximBet can rapidly s..

September 30, 2022

RI sports betting bounces back in August as revenue hits five-month high

The Rhode Island Lottery reported year-on-year growth within the state’s sports betting market in August, while revenue reached its highest monthly total since March 2022.

Revenue for the month amounted to $3.0m, which was 172.7% higher than $1.1m in August of last year and also 3.5% up from $2.9m in July this year.

Of this total, $1.6m was attributed to online betting activity, while $1.4m came from retail sports betting via sportsbooks at the Twin River and Tiverton Casino land-based sites.

Twin River was the more successful of the two casinos, bringing in $866,413 in revenue for the month, while the Tiverton casino generated $504,225 from sports wagering.

In terms of handle, player spending in August reached $27.7m, up 15.4% from $24.0m in August 2021 and also 9.9% higher than $25.2m in July of this year.

Consumers spent $17.9m betting online during the month, as well as $9.9m at land-based sportsbooks. Twin River processed $6.1m in retail bets and the Tiverton Casino $3.8m.

F..

September 30, 2022

Dutch market an early success, but true battles are ahead

iGB op-ed: Daniel O’Boyle says that the first year following the Dutch market launch has been an overwhelming success in channelisation terms, but tinkering with the formula could put all of that at risk.

In terms of the actual act of getting sites online and ready to take customers’ bets, the launch of the Dutch online market was a bit of a mess.

A technical hitch with self-exclusion scheme Cruks meant that sites were not permitted to launch on 1 October as expected, going live a day later instead. This, of course, followed a number of other delays for a variety of reasons.

But if we’re talking about the general performance in the months after opening up, the Dutch market looks to have been a success.

The country exceeded its three-year channelisation target within year one. Figures released today by regulator de Kansspelautoriteit – one day before the first anniversary of that launch – reveal that 85% of Dutch players are gambling within the licensed market.

Much of the reason f..

September 29, 2022

Road to World Cup: Preparing your sportsbook product

With the World Cup kicking off in November, punters will be presented with a wealth of big games to bet on. With just four months to go, the period for preparation is getting shorter and shorter.

Operators need to ensure they are prepared for handling an influx of traffic, while maintaining the highest possible standards of customer experience. To succeed when competition for players is at its fiercest, sportsbooks need to ensure they have a stable, robust, scalable and flexible solution that performs under pressure.

In this webinar, sportsbook platform specialist BtoBet and a panel of experts explore how to make sure you’re match-fit for the tournament.

We discussed:

How a quality sportsbook is key for an operator to increase its growthThe relevance of machine learning-driven tools and the part they play in player engagementThe importance of market localisationCustomising front-end UXTailoring your content offering ahead of the World Cup

Check out other on demand videos here.

September 29, 2022

GAN debuts sports betting in US with Island View Casino launch

GAN has launched sports betting with Island View Casino in Mississippi, marking the first US deployment of GAN Sports since its acquisition of Coolbet in January 2021.

Consumers at the casino will be able to place sports bets at 20 internet-connected kiosks, while GAN will also roll out a “Bet the V” branded mobile sportsbook to complement the retail offering.

The mobile solution will be enabled by GAN’s GameSTACK Player Account Management (PAM) system for omnichannel sports betting via retail kiosks or mobile devices while on location at the casino.

GAN will also provide supporting marketing and customer services, while the deal will allow for the state-wide roll out of mobile sports betting, should Mississippi pass the relevant laws to expand wagering in the future. At present, consumers are only permitted to place mobile bets while on-site at a licensed casino.

The launch was made possible after GAN acquired Vincent Group, the parent company of operator Coolbet, for $175.9m in J..

September 28, 2022

How lotteries can leverage their scale in sports betting

Across the globe, state lotteries have opportunities to move into sports betting, but doing so will create new challenges that only a few may be capable of addressing. How can they go about creating a thriving sportsbook? By Jari Vähänen

On a global scale, lotteries are a diverse group of companies. There are huge differences between the operators, with very few unifying features.

Jari Vähänen

Broadly speaking, the common thing that binds them is their exclusive right to run lottery games. Yet when looking at the World Lottery Association’s membership, not all companies even have this monopoly position. However, in this article, I will focus on lottery companies that operate at scale, namely state lotteries.

Lotteries as a monopoly

The term “state lotteries” refers to the fact that these companies were originally under the direct control of the state and sold lottery games. Most lotteries originally sold scratchcards and lotto (or draw-based games). It is only in the past three d..

September 26, 2022

World Series of Politics: The NFL, the Wire Act and Brazil

It's a busy episode this week, with Brendan Bussmann and Brandt Iden looking at the NFL, the Wire Act and Brazil's election.

The dynamic duo kick off by discussing sports betting activity around the National Football League’s kickoff on 8 September. This season is set to be the biggest ever for sports betting; 46.6 million Americans plan to place a bet during the season.

Listen on Apple Podcasts

However, there are some issues emerging on where bets can be placed – the league is trying to prevent betting on match days.

There’s also some intrigue around the Wire Act, in the wake of a Rhode Island District Court judge ruling that the Department of Justice must formally state that it only applies to sports betting. Could this provide much-needed clarity after an attempt to enforce the act across all forms of gambling?

Does this mean the issue is dead and buried? Brandt is confident, but Brendan is not so sure.

Further afield, Brazil is preparing to go to the polls in a ..

September 26, 2022

Maryland aims to speed up online betting licensing with rolling approvals

The Maryland Sports Wagering Application Review Commission (SWARC) has agreed to award licenses for mobile sports betting on a rolling basis, in an effort to launch the vertical this year.

SWARC opened applications for mobile sports betting licences on 7 September. The application period will end on 21 October at 5pm.

The application fee is $500,000.

Read the full story on iGB North America

September 23, 2022

PointsBet launches in Louisiana with Penn National Gaming

Online gambling operator PointsBet Holdings has launched online sports betting in the US state of Louisiana via its partnership with Penn National Gaming (PNG).

PointsBet’s online sportsbook is now active in the state and taking bets after the operator secured approval from the Louisiana Gaming Control Board.

The roll-out marks the fourth state launch under the partnership with PNG, which was announced in August 2019 and extended in March 2021 to include Pennsylvania and Mississippi.

The launch represents PointsBet’s 12th online sportsbook operation in total in the US, with the operator also active in New Jersey, Iowa, Indiana, Illinois, Colorado, Michigan, West Virginia, Virginia, New York, Pennsylvania and Kansas.

“The PointsBet team is excited to share that we are now officially live in the pelican state and that Louisiana is our 12th state of online operations,” PointsBet US chief executive Johnny Aitken said.

“The sports community of Louisiana, one that our very own brand amb..

September 23, 2022

Fitzdares partners with Fulham FC

Fulham FC has named bookmaker Fitzdares as the club’s official betting partner.

Under the terms of the agreement the new partners intend to launch a messaging campaign that “will bring a sense of fun into the game”.

Fitzdares allows players to place bets in numerous ways, including online, through text and by phone. It also operates a private club in Mayfair, where members can watch live sport.

“This partnership has its roots in the 19th century and we are bursting with excitement to finally join up with London’s original football club, said Fitzdares CEO William Woodhams.

“Dare I say, the only place better to watch football than The Fitzdares Club is at the Cottage. We will be adding a Craven Cottage Pie to our menu immediately to bring a taste of West London royalty to Mayfair.”

Fulham sales director Jon Don-Carolis added: “We are delighted to welcome Fitzdares as Fulham FC’s official UK betting partner.

“Our organisations are proud of our heritage and embrace innovation while ..

September 23, 2022

English football must distance itself from the Pogos

iGB op-ed: Zak Thomas-Akoo argues that in the wake of criminal scandals regarding offshore operators based in the Philippines, the continued association by English football clubs with the sector could be a ticking time-bomb for scandal.

Most fans of Premier League clubs probably couldn’t tell you much about the Pogo sector, but it has become deeply embedded in top-flight English football.

A Philippines Offshore Gambling Operation (Pogo) is a Philippines-based gambling site that broadcasts games of chance to other jurisdictions – usually elsewhere in Asia. Almost by definition, this comes without approval by local authorities in the operator’s target markets. While China has been the highest-profile target, a number of Pogos also specialise in the Korean or Vietnamese markets.

The sector is also widely believed to be infiltrated by criminal organisations and has been linked to crimes such as human trafficking, slavery and prostitution, with the situation getting so bad that a senator..

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Tag: Online sports betting