Consumer spending on sports wagering in New Hampshire reached its highest level in seven months in October, while monthly revenue was its highest since January.
Handle for October reached $77.8m (£61.7m/€71.1m). This was 14.8% lower than $91.3m in October of 2022 but 16.5% ahead of $66.8m in September of this year. It was also the largest monthly spend in New Hampshire since a record $103.4m was bet in March 2023.
Of this total, $65.9m was bet on mobile and $12.0m at retail sportsbooks located across New Hampshire. This is according to figures published by the New Hampshire Lottery.
DraftKings remains the only operator offering online sports wagering in New Hampshire. It secured exclusive rights for the state in November 2019.
Betting revenue reaches $8.8m in October
Turning to gross gaming revenue, this amounted to $8.8m during October. This was down 3.3% from $9.1m in October last year but 41.9% higher than the $6.2m that was posted in September this year.
The lottery noted the October figure was the highest monthly total since January’s record haul of $12.6m. This made October the second most fruitful month for operators so far in the 2023 calendar year.
Breaking down revenue performance, online betting accounted for $8.4m of all revenue in October. Just $334,433 came from retail wagering in comparison.
As for tax, this amounted to $3.8m during the month, with $3.7m coming from online and $144,756 retail.
Year-to-date betting handle in New Hampshire exceeds $220m
Looking at year-to-date performance in New Hampshire, handle for the four months to the end of September was $220.4m. Some $193.2m of this total was bet online and $27.1m at retail sportsbooks.
Revenue for the period amounted to $21.8m. Of this, $20.2m came from online wagering and $1.6m retail.
The lottery also noted that tax for the year-to-date amounted to $9.5m. Online wagering generated $8.8m of this total and retail betting $720,415.
