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January 11, 2023

Elys Game Technology joins US Integrity  

Global interactive gaming and sports betting technology company Elys Game Technology has partnered up with US Integrity (USI) as it expands in North America.

USI will provide event monitoring, market intelligence and fraud prevention for all of Elys’ growing US facing operations, including Nevada-based USBookmaking, which it acquired in 2021.

In the US, Elys’ focus is to provide end-to-end sportsbook services to business operators across the regulated market. The news of this partnership follows the recent announcement that Elys secured a licence in Ohio’s newly legal sports betting market.

USI’s integrity monitoring services from its proprietary dashboard to Elys Game Technology conducts analysis across dozens of data sets to identify any possible irregular sports wagering-related patterns.

Michele Ciavarella, executive chairman of Elys, said the partnership will help the business detect suspicious betting.

“We are very pleased to be engaged with US Integrity as we prepare to ..

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August 10, 2022

Predictions, exchanges and the rise of political betting

Operators have long dismissed political betting as at most a PR loss-leader – but is the calculus changing? iGB spoke to Smarkets head of political markets Matthew Shaddick to hear about the shifting landscape.

When political betting goes wrong, it really goes wrong. In the 2020 US presidential election, with conspiracies spreading from the White House to the message board, protests began assembling outside state houses and ballot-counting venues throughout the critical states of Pennsylvania, Michigan and Wisconsin, where the race was agonisingly close. It was the first stirrings of what was to become the so-called “Stop the Steal” movement – the last-ditch organisational effort to save the Trump presidency.

It was also the beginning of what is often known as the “shenanigans” – the weaponisation of an array of legal and legislative tools to muddy the water and frustrate democratic majorities; a catalogue of failed dirty tricks that culminated with the insurrection at the United St..

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July 5, 2022

VBet partners with OGC Nice

BetConstruct-operated sports betting and gaming brand VBet has announced a new sponsorship deal with French football club OGC Nice.

The club will be the latest French football team to make a deal with operator, following the announcement of similar deals with AS Monaco in 2020 and Paris FC the previous March. VBet branding will feature on the club’s shorts through to 2025, as well as prominently on its digital platforms.

In return, VBet will broadcast exclusive content for its partner as well as organise events and competitions to win match tickets – in addition to offering other digital content throughout the season.

VBet France president David Ozararat commented on the deal: “Aside from the symbolism of teaming up with the city where I was born and grew up, I’m very happy VBet is becoming one of the official partners of OGC Nice alongside its shareholder INEOS. Today, the club’s potential is at the highest possible level and the ambitions of its president are aligned with our bus..

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