Tag: Bundesliga

Sportradar scores extension with Bundesliga International

Sportradar has extended and expanded its partnership with Bundesliga International, a subsidiary of the German Football League (DFL) that manages deals for the country’s top two leagues.

The global deal runs for an additional six years to the end of the 2031-32 season. Sportradar will collaborate with Bundesliga International to distribute data and audio-visual products around the world.

Sportradar will remain the official provider of betting and streaming rights for Bundesliga and Bundesliga 2. It also covers other DFL properties such as the German Supercup and relegation playoff matches.

The deal grants Sportradar the rights to sub-license video content from the Bundesliga and Bundesliga 2 to its sportsbook clients. It will also collect and exclusively distribute live match data for betting purposes.

Sportradar will also provide betting and streaming rights for all matches in the WOW Virtual Bundesliga esports offering. In addition, Sportradar will work with DFL to expand the sco..

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